Saturday, September 6, 2008

Green Disco!

Since our research topic is all about GREEN issues, I am thinking of injecting some fun, excitement and creativeness into our project to spice it up rather than having the usual boring typical project of educating people to actively utilize the 3 R’s- Reduce, reuse and recycle. Like giving out brochures containing long-winded information on why and how we should save the environment, blah blah blah…which translate into more yawns, yawns, yawns. BORING!

Issue/Problem/Product:
These days, many people ESPECIALLY the YOUNG are apathetic to the fact that the environment they live in is severely depleting each day. They are ignorant to the seriousness of the situation even when there are numerous campaigns abound to fight climate change. I am guilty to be one of them. Opps. Therefore, I propose that our project should be more relevant to people of our age and younger, to make it fun, intriguing and exciting so as to capture their attention and increase their awareness of climate change.


My main research idea is to introduce Club4Climate in Singapore. Club4Climate is the first eco nightclub in London that helps look after the environment. The most interesting and coolest part is that its dance-floor generates electricity. As long as clubbers stepped on it, electricity will be produced to power the entire building. In fact, the entire club is so eco-friendly that it also includes low flush toilets and automatic taps to ensure maximum water saving and even gives free entry for those who walked or cycled to the venue!

I found it an innovative idea as it not only allows people to enjoy their nightlife but to save the world at the same time.


You can check out Club4Climate at their website:

http://www.club4climate.com/

I believe if we introduce Club4Climate in Singapore, it will be easier to reach out to young Singaporeans about green issues as they make up the bulk of the population in the country’s booming night scene. The young may welcome the concept as it is hip, cool and fresh, things that they are looking out for. Moreover, with incentives like free entry to the club, they will be encouraged to walk or cycle instead of driving or cabbing there. By integrating eco-friendliness into part of their lifestyle, young Singaporeans will inadvertently exercise the 3 R’s without having to put much effort into educating them. Hence, it is a good topic to research on.

General research question:
So the question is, ‘Is it viable to introduce Club4Climate in Singapore?’

Problem statement:
The main objective of this study is to analyse whether young Singaporeans will be interested in having Club4Climate in Singapore and also to examine whether it will increase their awareness and interest in saving the earth.

Reason for an attitudinal survey:
Our target respondents for the survey will be Young Singaporeans as we will need to find out their attitudes towards Club4Climate. The survey will aid in solving the problem statement and from there, draw a conclusion whether it is viable to introduce this rather new concept to Singapore.

I think I can continue ranting on the benefits of my research topic but guess I’ll just end here and let you guys decide whether it will be a good research for our project. Do please consider! Whee! Bring you guys more cookies! Haha… =)

5 comments:

qwergo said...

Wow Joyce I think you are damn funky haha and I think your idea is definitely the most interesting of the lot I have read. I think this is an extremely relevant and out-of the-box idea! Cool!

2D 2012 said...

Hello Joyce.

WHOA !!! INTERESTING IDEA !!!

True enough, most youths do get turned off whenever we see those brochures reminding us to reduce, reuse recycle. It's probably more like a chant to us , than an effective slogan which probably results in many youths not showing much enthusiastic in environmental conservation.

I predict probably many youths will welcome the idea of
club4climate and the club management can thus use this innovative way to help increase environmental awareness as they are able to reach a mass audience efffectively.

However, will the youths treat this club as a out of the box idea and vist it in the name of fun?? will their awareness of the environment greatly increase via the introduction of this club?

What about those youths who do not visit clubs?

Yup, here's some questions I had while I was reading your entry but the idea of having
green disco is really creative (:

Brad Blackstone said...

This is an out-of-the-box idea for a research topic. I'd augment the research question slightly and include the element of your research population. You get at that in your problem statement. Do you see what I mean?

Thanks, Joyce!

Kheng Aik said...

Well, this is certainly the more eye-catching and innovative of proposals I have seen so far among all. I still believe this idea is a bit limited in application, but hopefully we'll be able to iron out the issues further. And yeah, the cookies will certainly help. :)

Gwen said...

Hey i guess this a really a cool idea. One way to reach out to the younger generation is by involving them in things they like.

Using a club to create awareness is one fast way to reach out to the young people.

However, not all young people fancy clubbing. While promoting "green" we might be encouraging people to club, drink etc. Which i guess are not so right.

Anyway, this is the first time i ever heard of such idea. It would be interesting to research on this topic.

Gwen